The True Colour journal
Beauty tips, tutorials and trends.
Makeup how-tos, skincare routines and ingredient guides from the True Colour Beauty team.
Ingredients
Cannabidiol (CBD) in Skincare: What It Does and Why It Belongs in Your Eye Cream
CBD has had a complicated reputation in skincare. Caught between wellness hype and regulatory caution, the ingredient has often been discussed in terms that make it...
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Cruelty-Free
Clean Beauty Claims Explained: Organic, Natural, Vegan, Cruelty-Free
Navigating the beauty aisle can feel like decoding a foreign language. Terms like clean, organic, natural, vegan, and cruelty-free appear across packaging, social feeds, and product...
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Ingredients
Borage Seed Oil: The Highest-GLA Oil There Is
Most plant oils in skincare are chosen for how they feel. Borage seed oil is chosen for one specific molecule, and it happens to contain more...
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Ingredients
Horse Chestnut Seed Extract: The Eye Area Ingredient Worth Knowing
Horse chestnut seed extract is a botanical ingredient used in skincare formulas for the delicate eye area. If puffiness, dryness, or tired-looking eyes are part of...
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Ingredients
Blackberry Fruit Extract: What's Actually in the Berry
Dark fruit extracts are everywhere in skincare, and most of the copy written about them is interchangeable. Swap "blackberry" for "acai" or "pomegranate" and the article...
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Ingredients
Blueberry Seed Oil for Lips: The Tiny Seed With Big Benefits
Blueberries get plenty of love for their taste. But the real skincare gem hides inside the fruit: the seeds. Blueberry seed oil is a small ingredient...
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Ingredients
Aloe Vera Leaf Juice in Skincare: Why This Ancient Botanical Is Still a Clean Beauty Essential
Some ingredients earn their place in clean beauty not through clever marketing, but through thousands of years of use and an ever-growing body of modern research....
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Ingredients
What Is Algin? The Ocean-Derived Ingredient That Hydrates and Firms Skin
If you've been exploring clean beauty ingredients, you may have come across Algin on a product label and wondered what it actually does. Derived from brown...
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Ingredients
Black Tea Leaf Extract in Skincare: The Less Famous Sibling
Green tea gets all the attention in skincare. It has earned it, honestly. EGCG is one of the more heavily studied plant antioxidants there is. Black...
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Hair Care
Avocado Oil in Skincare and Haircare: What It Does and Why It Works
Avocado oil has been used in beauty routines for centuries, and its place in modern skincare and haircare is well earned. Cold-pressed from the flesh of...
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Ingredients
Camellia Sinensis Black Tea Leaf Extract: Antioxidant Protection for Skin and Hair
Camellia Sinensis black tea leaf extract comes from the organically farmed leaves of the tea plant, processed to concentrate its polyphenol content. In skincare, it's valued...
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Ingredients
Argan Oil in Skincare: Why This Moroccan Botanical Belongs in Your Routine
Argan oil has been used in Moroccan beauty rituals for centuries, and its reputation in modern skincare is well deserved. Cold-pressed from the kernels of the...
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Ingredients
Betaine in Skincare: The Sugar-Beet Humectant That Keeps Skin Hydrated and Calm
Betaine doesn't have the name recognition of hyaluronic acid or niacinamide, but it's doing similar work in a lot of clean formulas. Derived from sugar beets,...
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