The True Colour journal

Beauty tips, tutorials and trends.


Makeup how-tos, skincare routines and ingredient guides from the True Colour Beauty team.

Makeup sponge blending foundation along a woman’s jaw for an even finish.

Makeup Tips

How to Apply Full Coverage Foundation for a Smooth, Even Finish

Full coverage doesn't have to look heavy. Prep, thin layers and the right tools give you an even, skin-like finish that lasts.

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Fresh cucumber slices showing pale green flesh, seeds, and dark green skin.

Ingredients

Cucumber Fruit Extract: A Cool, Refreshing Botanical for Comfortable Skin

Why cucumber extract feels so refreshing, what the research says, and where it appears in our blemish-care toner and mask.

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Close-up of blueberries with a natural dusty blue bloom.

Ingredients

Blueberry Fruit Extract: Anthocyanin Antioxidants for Skin

What blueberry fruit extract brings to skincare, how it differs from blueberry seed oil, and where to find it in our formulas.

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 Glossy red lingonberries with small green leaves.

Ingredients

Lingonberry Fruit Extract: Nordic Antioxidants for a Healthy-Looking Glow

What lingonberry fruit extract brings to skincare, what the research says, and where to find it in our Anti-Age Day Cream.

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Clear, viscous liquid with flowing waves and rounded droplets, illustrating glycerin.

Ingredients

Glycerin: The Unsung Hydrator in Almost Every Formula

Why glycerin is one of skincare's most effective hydrators, what the research says, and where it shows up in our range.

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Translucent cleansing gel with tiny bubbles, illustrating coco-glucoside.

Ingredients

Coco-Glucoside: The Gentle, Plant-Derived Cleanser in Our Washes

What coco-glucoside is, why it is one of the gentlest cleansing agents, and where you'll find it across our face, hair, body and baby care.

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Golden quince fruit with a cut half revealing pale flesh and brown seeds.

Ingredients

Quince Fruit Extract: An Old-World Fruit for Soft, Nourished Skin

What quince fruit extract brings to body care, what the research says, and where to find it in our Daily Body Wash.

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Fresh green peppermint leaves with serrated edges and detailed veins.

Hair Care

Peppermint Oil and Leaf Extract: The Cooling Refresh Your Scalp Loves

Why peppermint feels cool on the scalp, what the hair-growth research really involved, and where to find it in our hair care.

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 Red sour cherries with exposed pits and crushed shell granules.

Hair Care

Sour Cherry Shell Powder: A Gentle Natural Exfoliant for the Scalp

How sour cherry shell powder gently clears scalp buildup, how to use a scalp scrub well, and where to find it.

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 Fresh rosemary sprigs with slender green leaves.

Hair Care

Rosemary Leaf Oil: What It Does for Your Scalp, and What the Research Really Says

What rosemary oil does for the scalp, what the much-shared rosemary study really found, and where to find it in our formulas.

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Close-up of red marine algae with delicate branching fronds.

Hair Care

Red Algae: Ocean-Sourced Smoothness and Shine for Hair

What Furcellaria red algae is, how seaweed polysaccharides condition hair, and where to find it in our leave-in mist and baby shampoo.

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Green nettle leaves with serrated edges and fine natural hairs.

Hair Care

Nettle Leaf Extract: A Classic Botanical for Scalp and Hair

What nettle leaf extract brings to scalp and hair care, what the research honestly says, and where to find it in our formulas.

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Fine cream-colored powder illustrating hydrolyzed keratin.

Hair Care

Hydrolyzed Keratin: Smoother, Stronger-Looking Hair From Its Own Building Block

What hydrolyzed keratin is, what the research shows about how it works on hair, and where to find it in our keratin range.

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